The project must be implemented, published or broadcasted between March 2024 and 30 September 2025 to qualify for submission.
Long-term campaigns may be entered, but the focus must be on the elements rolled out from March 2023 to the day the entry was submitted in 2025.
Entries that have won in previous years may not be resubmitted, except if they were part of a multi-year campaign and new elements were added within the time frame.