As part of the Marketing, Advancement and Communication in Education (MACE) mandate of adding value to practitioners in marketing, advancement, and communication, the national and regional structures are organising a roster of exciting webinars for the second half of 2023.
Some of the webinar topics being planned for include:
- Basics of SEO (search engine optimisation) – How to make SEO work for you
- ChatGPT: How will AI chatbots impact communication?
- Fundraising trends: What’s working, and how can we improve?
- MACE Excellence Awards presentation, and tips on preparing winning entries
As always, the MACE 2023 webinars will be presented by colleagues from member institutions who are experts in their field related to marketing, advancement, or communication in the higher education sector in South Africa. Of course, the expert presenters will use a global outlook to examine and analyse trends and best practices emerging among higher education institutions around the world, and how we can best apply those lessons and forecasts to our sometimes very different South African and African contexts.
Please watch MACE’s social media profiles and your email inbox for updates on the exact dates and details of the 2023 webinars.
The national and regional structures would also love to hear more from members about what type of webinars and topics you would find useful and educational – please email firstname.lastname@example.org with your ideas.
We look forward to engaging with you during the webinar series!